"dayum! cosmetics" is a young makeup brand that brings sweet deserts and beauty products together. All of the shades and colors have sweet related names and the overall brand appeals to a younger, fresh audience while also creating a sense of boldness in the consumer.
![](https://cdn.myportfolio.com/18b2017d-a04b-4858-9caf-0667beb9a537/738becab-9be9-4248-b2d2-d6a1436c1b54_rw_1920.jpg?h=647ed27bfc1e2877bead4a0bcdaba9df)
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![](https://cdn.myportfolio.com/18b2017d-a04b-4858-9caf-0667beb9a537/9b00b050-d38d-4fa2-b69d-3550d82bbade_rw_1920.jpg?h=3795d84ad9773a524588d81b5ed94161)
![](https://cdn.myportfolio.com/18b2017d-a04b-4858-9caf-0667beb9a537/58ade0fd-e691-4e7f-9399-9281da2d9b68_rw_3840.jpg?h=3825ccedbd8678e64588a03b762a75d3)